Sometimes you just want to be sure that utilizing a new communication tool is really going to be effective. What better way to see the value than by hearing from other customers and how they put this tool into use?
Below are a few questions and answers that demonstrate how churches have used e-newsletters in their ministry work:
Specifically, how does your church use EventU for sending
out e-newsletters?
“Weekly email updates are sent automatically featuring
the current and upcoming worship series plus the content categories
(departments) people have selected. Individuals who have signed
up receive them. Emails are sent with prayer requests as needed
to those who have signed up for our prayer request category,” says
Kevin McCord, Administrative Pastor for
Church of Pembroke Pines and
Church of Hollywood Downtown in Florida.
Have e-newsletters provided you with better ways to communicate
information?
"The e-newsletter has had a tremendous impact on how effectively
we are able to communicate information about our ministries. Combined
with the online registration and payment feature, it has increased
attendance and made the entire process much more efficient and easier
for our members and visitors,” comments Tom Ledoux, executive director
for Grace
Community Church in Raleigh, NC.
What do you feel are some of the main benefits of sending
out weekly e-mail event updates?
“It is automatic and the subscribers can control their
selections,” adds McCord.
What advice do you have to give to other churches looking
to send out e-newsletters?
“Keep it simple. Don't have too many categories. Don't
try to say too much. Work on good titles,” McCord comments.
Lastly, can you describe again how the e-newsletter works
and how it can increase ministry involvement?
“The backbone of our e-newsletter application is the weekly
events e-newsletter that is automatically generated by EventU,”
comments Drew Dawkins, Support Manager for ServiceU. “The e-newsletter
is a combination of 1) upcoming events 2) custom announcements that
relate to specific groups and 3) custom announcements that relate
to the entire congregation. Combined, these three announcements
assist in increasing overall church communications and ministry
involvement.”